"The story of Prene came about in 2015, I had given my mum a sample bag to carry out to dinner one night thinking very little of it... funnily enough, it stole the show that night. I watched as people asked my mum where she bought her bag from and how they could get their hands on one. I could see then that there was potential for what I thought could be a little side venture whilst I was studying my first year of business at university. Little did I know that it would explode beyond my wildest expectations — and result in the brand you see today.
That following year, I launched from the bedroom of my parents’ house and through Instagram alone managed to completely sell out the first run before it had even finished production. Using the family garage to store and pack the bags, I enlisted the help of mum and dad as we worked around the clock to keep up with the demand that was growing day by day.